Another Book Credit — Workaholism

I agreed to contribute an article to a work on Workaholism some time back. And then I forgot about it. Well, yesterday I had the pleasant surprise of receiving a copy of the final printed book, Workaholism Perspectives and Experiences from Icfai University Press. The book is about 190 pages and filled with great essays […]

Promotion Monkey Goes Live

It’s finally here.The Promotion Monkey newsletter — Monkey Business — is finally here. Please sign up today. Signing Bonus When you sign up today, you will receive our super-bonus inaugural mailing. This includes A 12-page Promotion Monkey Newsletter A 60-minute audio CD on creating spinoff products and marketing them on the Internet Printed PowerPoint slides […]

First is First and Second is Nothing

There’s an old movie most people have never heard of called The Big Combo. In this movie, “Mr. Brown” is a big hoodlum. His motto is “First is first and second is nothing.” Mr. Brown expresses that motto again and again and again. Until the time he’s shot dead. Sometimes, our culture beats into us […]

A Monkey is Born

After lo these many days . . . the Monkey stirs. I am proud to announce that Promotion Monkey memberships will be available September 1st, 2008. This is not a technology-focused adventure. If you promote anything on the Internet, then you should give the Promotion Monkey a whirl. Please check it out at PromotionMonkey.com Thank […]

You WANT This Lifestyle?

Have you heard the term “lifestyle business?” I’ve heard this used a lot in the last few months. At a conference, someone will ask how many have 2-10 employees, 11-20, 20 or more. Then, invariably, the speaker will say “Oh, how many have a lifestyle business? Nothing wrong with that.” A lifestyle business is one […]

Silas Marner in the Workplace

If you haven’t read the book Silas Marner by George Eliot, check it out. It’s a good Summer read. The title character is well known for sitting alone in his house, with the windows shuttered, and counting his gold. Night after night Silas Marner counted his gold. When we read that part of the book, […]

Ghettos of the Internet

One of the newsletters I subscribe to is Perry Marshall’s (www.perrymarshall.com). His specialty is Google AdWords, Guerilla Marketing, and other misc. marketing techniques. Recently, he told the story of an email he recieved. A man wrote to him and said, basically, “I need to make $5,000 real fast.” He promised to buy a $50 book […]

Finding Your Business Voice

Did you ever take a class in literature? One of the things you learn about authors is that they need to go through a process of maturing and becoming the author we know and love. So, their early work is often very different from their later work. Their early work is a little forced. It’s […]

What Gets Measured Get Done

I’m sure you’ve heard the old truism: What Gets Measured Get Done. Once we start applying this idea, we do indeed find a lot of truth in it. If you want people to show up on time, start keeping track of when they show up. Give them feedback. Poof: ontime stats go up. But when […]