Deep Dive Into Facebook, YouTube, and LinkedIn – New Class

An all-new five-week class starts next week: Deep Dive Into Facebook, YouTube, and LinkedIn Taught By: Karl W. PalachukAll New Class for 2021! Five TuesdaysJuly 6 – August 3 – Register Now – Only $299 per studentAll classes start a 9:00 AM Pacific Part of the “Social Media Super-Charge” Series for Small BusinessThis course covers […]

Rule: We Only Work with People We Like

In my book, The Absolutely Unbreakable Rules of Service Delivery, I mention that I have worked hard to apply certain rules across both my personal and professional lives. One of these rules has served me well across the board: We Only Work with People We Like At home, this is largely about work/life balance and […]

Optimize Your Social Media Marketing and Advertising

Optimize Your Social Media Marketing and Advertising – Class starts June 1st! Taught By: Karl W. Palachuk Five Tuesdays June 1 – June 29 – Register Now All classes start a 9:00 AM Pacific Learn More. Register today. Part of the “Social Media Super-Charge” Series for Small Business This course covers the key elements of […]

Advice to Employees – and What It Means to Managers

Advice to Employees - and What It Means to Managers

As I go through my days and weeks, I talk to a lot of people. Most, I admit, are self-employed or the owners and managers of small companies. But, of course, I also talk to a lot of “normal” people who have jobs and work for someone else. They work for those owners and managers […]

Know What You Know

There’s a “classic” model for looking at knowledge that’s known as the “Conscious Competence” model. It describes the evolution of knowledge about any subject. There are four stages: Unconscious Incompetence. Here, you don’t know what you don’t know. You might not even know that the subject of knowledge is a “thing” that other people know. […]

Defend Your Sanity: Make Your Own Zoom Rules

A year ago, many people had never heard of Zoom. We have been using it for years. In fact, because of various programs I run, my company has four separate Zoom logins in order to accommodate all of our training programs and needs under one account. But the world changed when . . well, when […]

The Walk-On Method

My friend Jim Roddy has released a new book called The Walk-On Method to Career and Business Success. It’s all about lessons of how “underdogs” became extraordinary. I have to be honest: I’ve never been a huge sports guy. Due to a series of physical ailments over the years, it was just never an option […]

How to Minimize Interruptions

The last few posts have been about minimizing interruptions. Interruptions are literally the single greatest productivity killer in your business or personal life! If interruptions are coming from an outsider, including clients, it is easy to set up rules to deal with this. But insiders (your employees and family) are a different story. You can’t […]

Do Not Be Interrupt-Driven

This is an Absolutely Unbreakable Rule. In both your personal and professional life, you should avoid interruptions. This rule follows from another: Prioritize Everything!. I’m a huge fan of silencing my phone and having it off at all times. With rare exceptions, for example when I’m expecting a call, my phone is off, and it’s […]

You Need Rules for Success

One of the most important things that you can do in your business is figure out why you’re in business. If you haven’t done so already, go read Start with Why by Simon Sinek. It’s a truly spectacular book. So that’s your first homework. It’s also a good audiobook. Sinek points out that nobody buys […]