In his book Good to Great, Jim Collins starts with the premise that Good is the enemy of Great.
The argument is that it takes a lot of hard work and organization to create a good company, hire good employees, have good policies, etc. And once all that hard work is done, people have a natural tendency to feel good about the good company they have created. And so they stop trying to improve beyond the “good” they have.
In order to achieve greatness, companies need to move past the good. They need to strive for greatness and not be satisfied with Good.
In this video I discuss how you can apply this to your personal life. After all, many of us have achieved many good things – personally and professionally. But if we’re happy with that, we might miss the opportunity to take ourselves to the next level and become Great in some areas of our life.
You know the things you do well, and the things where you are really good. You might even have a few things in your life where you know you’re great. Now, consider where else you can move from good to great in your life.